Social Media Marketing
Swipooor
Web3 GameFi
Swipooor is a GameFi platform that brings an interactive and engaging experience to the crypto ecosystem through a familiar swipe-based interface. Players can participate in gamification of events based challenges, competing on a global leaderboard to earn points and claim $RDAC tokens.
Designed for the degen community, Swipooor blends entertainment with on-chain activity, making market engagement fun and rewarding. Beyond its core gameplay, Swipooor also introduces gamified meme coin trading, allowing users to seamlessly discover and trade trending tokens within an intuitive and immersive experience.
Swipooor is a swipe-based GameFi platform that merges on-chain interaction with meme coin culture, wrapped in a bold pink-to-purple gradient. As the platform geared up for launch, our challenge was to translate that energy into social media marketing materials that were instantly recognizable, consistently styled, and designed to engage the degen community.
Swipooor needed a social presence that could match the speed and personality of its users—one that would cut through the noise, stop thumbs mid-swipe, and make the brand impossible to miss.
We developed a visually cohesive social media presence that made Swipooor instantly recognizable at a glance. By fully embracing its signature pink-to-purple gradient and fusing it with bold typography, playful layouts, and crypto-native humor, we built a design system that was both consistent and flexible.
The result: a bold and unified visual system that not only reflects Swipooor’s playful personality but makes its content unmistakable across any feed.
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