PROJECT
Outplayed
SERVICES
UI Design
CLIENT
Outplayed
SECTOR
Gambling
ABOUT
Outplayed.com is a matched betting site that teaches people how to make money by taking advantage of free bets and other betting offers from bookmakers. Matched betting is a risk-free way of making money from betting, and Outplayed provides all the tools and resources you need to
get started.
PROJECT BRIEF
With all the matched betting jargon amidst learning how matched betting works it can be overwhelming for a new user’s experience on the website. We had to make features and functionalities as straightforward and self explanatory as possible. Outplayed had many features that were not being used by new users due to it being not displayed very well or it was not translating well from the desktop site to mobile. It was crucial the user interface was effortless and simple to use.
SOLUTION
We managed to achieve the new desired look without steering too far away from the existing branding and style as it would cause more disruption if the new web pages were too different from the existing.
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